Kasi BC Africa Founder , an Entrepreneur from Kliptown ,Soweto @KASIBCNEWS
Kasi BC Africa Founder , an Entrepreneur from Kliptown ,Soweto @KASIBCNEWS
Kasi Broadcasting Africa “Kasi BC” was founded in 2023 by Chanon Lecodey Merricks ,an Entrepreneur from Kliptown ,Soweto . Born on 11 June 1976 during the youth uprising in South Africa
Chanon is a Matriculant who graduated in 1995. He passed the following subjects , Mathematics , Accounting , Physical Science , Biology, History , English and Afrikaans.
Mr. Merricks entered the corporate world after completing his matric, shortly after the tragic death of his mother , who was murdered in April 1995. He was faced with two options, either to turn to gangsterism or complete his schooling.Wisdom made him choose his education over retribution for his mother’s murder, who was a single parent with three children. He used this life changing experience to remind the youth not to have other people determine their future no matter the circumstances.
Mr.Merricks’s corporate career started as a stock carrier at Nu World Industries in Wynberg, the best factory floor experience in his life.He remember an incident when the owner , Mr Goldberg, called him one day on the factory floor , he asked him ,” what's that on the floor”, to which he replied “it's just a small screw”. Mr.Goldberg gave him the best lesson , he said,'' one screw a day on the floor into the dustbin , how many screws per year or over 10 years does that equate to?”. This was a valuable lesson he learnt.
Mr. Merricks then had the privilege to land an office job at Kredit Inform. He did not have computer experience and Mr. John Rossouw, his manager at the time, asked him during his interview ,
“what will you do since you don't have any computer experience?”
Mr. Merricks responded, “I will arrive an hour earlier in the mornings and leave an hour later in the afternoons”.He got the job and even after three months he continued arriving early and leaving late.
Subsequently Mr. Merricks moved to a bigger company with more responsibilities as an Underwriting Assistant at Credit Guarantee .
This was the “University” of the Corporate world, his duties ,amongst others,included dealing with business clients and banks. After three years he followed his dream of becoming an Entrepreneur, culminating in the establishment of Kasi Broadcasting Africa.
After conducting extensive research in Townships, we identified challenges that impede the
economic participation of township residents in the formal and informal economy.
We identified that the media is the biggest challenge facing township residents.
We came with up with the following practical solutions:
Evidence suggests that 40% of township residents are unemployed, notwithstanding this
gloomy statistic township residents have the biggest buying power in the township economy.
The government spends almost R10 million on average on social grants per township every
month, that equates to billions of rand in buying power monthly.
Almost 100% of that revenue is not reinvested into the Township Economy to create jobs and
wealth for township residents.
South Africa Population at 60 Million with Gauteng , KwaZulu Natal and Eastern Cape
making up almost 70 % of that population.
We will use the 100 Township Model to ensure we deliver jobs and opportunities for
KasiPeople. 100 Township Setup in all nine provinces, 12 Townships per province.
Income & Expenses:
Projected Investment/Shares Sale :
R 1.5 Billion
Shares Sales
@ R1.00 Each
1 500 000 000 Shares Issued
Projected Revenue : R 4.7 Billion ( Year ) 2~5
Online Subscription
@ R199.00 ( 6 Devices )
2 Million KasiPeople
100 Townships Setup
@ R1,5 MILLION EACH
R150 MILLION
Projected Profit : R 500 Million ( Year) 2~5
Our Content :
~ DRAMA ~ MOVIES ~ NEWS ~ KIDS ~YOUTH ~ MUSIC ~ REALITY ~ LIVE ~ ENTERTAINMENT ~ HEALTH ~RELIGION ~ EDUTAINMENT ~ SPORTS
Kasi BC News is an online/digital news platform that will ensure KasiPeople receive local, regional and international news timeously and don’t have to wait for three days until some other media provider decides to write local , regional and international news articles. Kasi BC News is a subsidiary of the Kasi Broadcasting Africa and the operations ultimately report to the Kasi BC Board.
This will create an ideal platform for township specific news as well as regional and
international news, ensuring that our people are well informed and not fed propaganda
from the mainstream media.
Capital Investment : R 50 Million
Sales of Goods and Services : R 25 Million
This is an online/digital free to air Audio platform that will broadcast in all eleven
South African languages ensuring KasiPeople receive local, regional , international audio content timeously.
Capital Investment : R 150 Million
Sales of Goods and Services :
R 75 Million
This is an online/digital free to air Video platform that will broadcast in all eleven
South African languages ensuring KasiPeople receive local, regional , international video content timeously.
Capital Investment : R 250 Million
Sales of Goods and Services :
R 150 Million
Our Events :
GAUTENG FESTIVAL
LIMPOPO FESTIVAL
KWA ZULU NATAL FESTIVAL MPUMALANGA FESTIVAL
EASTERN CAPE FESTIVAL
NORTHERN CAPE FESTIVAL WESTERN CAPE FESTIVAL
FREE STATE FESTIVAL
NORTH WEST FESTIVAL
This is an physical/online/live Events platform that will ensure KasiPeople attend
local events throughout the year.
Capital Investment : R 50 Million
Sales of Goods and Services : R 10 Million
This is an physical/online/live tours platform that will ensure KasiPeople get to explore local tours and experience our beautiful country throughout the year.
This will create an ideal platform for specific local tours, we will also offer regional and international tours ensuring that our people are well traveled.
Our Tours :
LOCAL TOURS , REGIONAL TOURS , INTERNATIONAL TOURS
Capital Investment : R 15 Million
Sales of Goods and Services : R 5 Million
This is an physical/ e-commerce Stores platform that will ensure KasiPeople do
local shopping and support local brands and products.
This will create an ideal online/physical store that's based in 100 Townships.
Ours Products :
Grocery~ Electronic ~ Furniture, Clothing , Food , Building Material etc
Capital Investment : R 250 Million
Sales of Goods and Services : R 50 Million
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